Let me just start off by saying that ILIA Beauty is like the MAC of the green beauty world. That’s a bold statement, but that’s how I’ve always thought of the brand since making the switch to clean beauty.
I mean this in the best way possible in that ILIA is the go-to brand for fun and modern lip color that performs well. Everyone and their mom in the green beauty world either have or are lusting after some ILIA products. It’s become a staple in my routine.
About the Brand:
ILIA Beauty strives to offer natural products that nourish the skin and perform well. ILIA uses pure ingredients and is committed to ethical and sustainable packaging. All of their cream lip products are housed in sleek recycled aluminum cases. Their boxes are made of 100% recycled paper and vegetable-based dye. Each product contains on average 75% – 90% bioactive organic ingredients. ILIA products are also cruelty free, gluten free, and dairy free.
Sasha Plavsic is the founder of ILIA Beauty and I love her take on nontoxic cosmetics as she has said,
“Somebody once said to me, that because it’s organic it’s good for you, and it doesn’t matter if it doesn’t work as well as the mainstream stuff – I intend to change their mind.”
I would argue that Sasha is accomplishing just that. Her products aren’t just appealing to green girls. They’re breaking through to mainstream. She is proving that her nontoxic products can stand next to the best of them.
Today I’m going to share with you my growing collection of Lipstick Crayons. I have the colors 99 Red Balloons, Dress You Up, and Karma Chameleon. I love their clever names. I can’t stop hearing Madonna when I apply Dress You Up…
The design is refined yet approachable. The bottom of the lipstick is color coordinated with what is in the tube, so you won’t be fumbling around in your makeup bag trying to find the right one. The lipstick also twists up from the bottom so that no sharpening is needed. And there’s just something about the convenience and fun of a lip product in crayon form that I simply love.
Consistency and Finish:
These lipsticks are creamy and moisturizing with a slight glossy sheen. They first apply glossy and then dry to a bit more of a matte finish (without becoming dry and uncomfortable). I should mention that they are not staining, in case you’re tempted to compare them to other crayons like Revlon’s Just Kissable Balm Stains (which I adored in a former life). I typically reapply after a few hours of wear.
99 Red Balloons is a real red with a touch of blue. ‘Nuff said.
Dress You Up is a true mauve. It’s got a rose-berry hue. On my lips, it takes on a slight touch of nudey pink. It gives my lips the appearance of extra poutiness, which I don’t hate. This is a great work appropriate color and is super easy to wear.
Karma Chameleon is a fiery coral. This is my favorite ILIA lip product. It’s a unique color that brightens my complexion. It actually looks a bit brighter in person than what is shown here. I can’t wait to bust it out more as Spring comes around.
Helianthus Annus (Sunflower) Seed Oil*, Trisostearyl Citrate, Euphorbia Cerifera (Candelilla) Wax, Copernicia Cerifera (Carnuaba) Wax*, Ricinus Communis (Castor) Seed Oil*, Sesamum Indicum (Sesame) Seed Oil*, Rosa Canina (Rose Hip) Fruit Oil*, Carica (Papya) Seed Oil. May Contain: Mica, Titanium Dioxide (CI77891), Red 7 (CI15858), Iron Oxide (CI77499, CI77492, CI77491). *Certified Organic Ingredients
Environmental Working Group Skin Deep (EWG) Rating: 1
Where to Buy:
Spirit Beauty Lounge (you can purchase samples here)
Have you tried any ILIA lip products? If so, which are your favorite?
I’m lusting after the limited edition lipstick color Ink Pot, which is a rich berry plum with a hint of violet. It’s sold out but I’ve heard that they have plans to bring it back. I’m crossing my fingers in the meantime.
Love and light,